What does it mean to have a front row (FROW) style? And how do you get the street photographers at fashion week to pay attention to you and what you’re wearing? The FROW look is something indescribable, a certain “je ne sais quoi” to how you hold and dress yourself. Most …
Pure London Autumn/Winter Fashion Trade Show
I like to go to fashion trade shows once in a while; even though I’m a content creator and more of an end-user than a buyer or supplier. The reason why is pretty simple; it’s great to go and interact with suppliers, buyers, local and indie designers, and see how the industry is progressing. I went on a windy Sunday afternoon and attended the Pure London trade show at Kensington’s Olympia Exhibition Hall in west London.
The Shoot: Queen of Hearts, part 1
Channel your inner Queen of Hearts this Valentine’s season, by embracing the heart prints, delicate whites and bold red accents. The holiday is one that evokes a lot of strong emotions among people and couples in particular. Some absolutely love the holiday because of the hope and expression of love …
The Shoot: St. Dunstan in the East
Hello fellow fashion lovers. I wanted to start this blog post off with an announcement before we move on to the shoot below. I will be taking a month off blogging, to focus on upgrading the blog, doing marketing strategies and planning out shoots for the coming months. I’m trying …
The Shoot: H&Moschino, part 3
Would you believe it, that in the entire rush to get to Christmas and produce the Christmas editorials, there’s a whole load of shoots sitting in my draft folder just waiting to be published. So you’ll be seeing quite a few posts published over the next few days before I …
The Shoot: A Christmas Editorial, part 4
This will be a short blog post. It’s Christmas day and we should all be spending our time with our families, friends and loved ones. So a very merry Christmas from me and my family to all of you. Enjoy this final Christmas editorial shoot, with the most sparkling and …
The Shoot: A Christmas Editorial, part 3
This shoot is definitely my favourite of the Christmas series. Technically it was also the hardest one to pull off and really pushed my skills as a photographer. I turned the lights way down, brought out lots of warm lighting and turned on the Christmas decorations to achieve that warm …
The Shoot: A Christmas Editorial, part 2
Though you can’t tell from the looks on my face, but shooting this editorial with Christmas decorations and wearing party wear was actually loads of fun! Here I’m messing around with a Christmas tree star, pretending to be the tree itself, while wrapped up in tinsel. I’m usually laughing and …
The Shoot: The Selfie Factory, part 2
I finally got around to posting the second of The Selfie Factory images. Sorry for the delay! I’ve been doing a lot of studio shoots and post-production on them and as a result I haven’t had a lot of time to post on the blog. Which is a bit silly …
The Shoot: A Christmas Editorial, part 1
Would you believe, that in the eight-plus years I’ve been running this blog, I have never ever done a proper Christmas editorial shoot? Considering Christmas is my favourite holiday and the party season usually has some of the best outfits of the year, that’s a real oddity. I suppose a …










